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FEEL CONNECTED: EPISODE 2 | "ROLLED UP"

Creating blanks with dialed technique-specific actions that perform under extreme load without failure doesn't just "happen." Thousands of hours of R&D, materials planning, and precise manufacturing processes are wrapped into every rod that goes out the door.

"Rolled Up" — the second episode in our "Feel Connected" video series — reveals each step of our innovative blank building process, from raw materials to inspection. Along the way, meet the individuals who passionately handcraft performance-enhancing fishing tools daily in our Woodland, WA manufacturing facility.

 Missed Episode 1: “We Are G. Loomis”? Watch It ​Here.